Built for what comes next

Creativity is your future advantage.

Technical execution is getting easier. Creaocity helps you build the creativity, taste and curiosity that set your work apart.

Creativity can be trained. Grounded in 70 years of research.

An optimistic future city connected by a path toward a bright horizon.

What do you want to improve?

Solving problems at work

The best answer in a meeting is rarely the first one on the table. Creaocity trains the kind of lateral thinking that finds the option nobody else raised — useful in strategy, planning, and the calls that are genuinely hard to make.

More for people leading teams →

Why creativity, why now

Good taste and creativity are the new separator.

Creativity, taste and curiosity will become far more valuable than technical skills alone. When almost anyone can build, the advantage is knowing what is worth building.

The old ways are dying. That leaves more room than ever for new creativity: original ideas, better stories, human connection, and work that could not have existed before.

We are living through unprecedented change. Imagination is the way forward.

Whatever creativity needs next.

More than 100 tools, games, collections, lessons, and workspaces to help you find a spark, think differently, or move the work forward.

One clear thing to do, every day

Open the app and it already knows what you should do. No menus, no deciding — just today's practice, sized to the time you have.

  • A daily practice picked for you
  • Streaks and a consistency score
  • Works in three minutes or thirty
Today screen with the day's practice and streak.
Today screen, consistency score detail.
Today screen, streak detail.

I used to think creativity was something you had. Creaocity showed me it's something you do.

Nadia Sørensen

Materials scientist, Copenhagen

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Creativity matters more than ever. The good news: it can be trained.

Based on research by

Harvard University Stanford University International Society for the Study of Creativity and Innovation Aalto University Marconi Institute for Creativity

Read the research →

Bring your creative life together.

Creaocity is in private beta on iPhone. Join the list and be among the first to explore the complete app.

Common questions

Creaocity is a home for your whole creative life. It helps you find inspiration, capture and develop ideas, turn them into pursuits, focus on making, play with new ways of thinking, learn from great work, and understand your own creative patterns over time.

Yes, and it's one of the better-established findings in the field. A meta-analysis covering seventy years of studies found that deliberate creativity training produces large, measurable gains. The catch is that most people never practise deliberately. That's the gap Creaocity fills.

No. Creaocity is built for anyone whose work involves deciding what to do, not just executing. Engineers, founders, teachers, marketers, and students use it as much as writers and designers.

Use it for a three-minute game, a quick idea capture, a course or book, an experience you want to have, or a long focus session on a real project. Creaocity fits the moment rather than asking every moment to look the same.

There's a free tier with a rotating selection across the app. Paid plans unlock the full library, unlimited pursuits, and sync. Early access members get founding-member pricing for life.

Creaocity is in private beta on iPhone now, rolling out invites in batches. Android is planned after the public iOS launch. Join the list and we'll tell you the moment your spot is ready.